The unedited, uncut version….
Thoughts by C7……
What do you get if you cross a Panda & a Penguin?…. a Skunk? (sorry bad joke)
We have been working with may clients over the months on Panda Recover, now we are doing Penguin Reseach and working with webmasters that didnt know what kind of links they had out there…. 🙁 or if they did know, what they can do to “clean it up” – My consulting time is really my focus right now, working with webmasters, making a plan, and either have us clean up the mess or give them the tools to-do it themselves.
This personally makes me sad, we try so hard to be transparent, we tell our clients where we look to build credibility for them, we want our clients to be active on social outlets with us! We are about Branding a site, and getting them creditably in return I believe Google says thanks! here is some rankings…
“certainly not unethical to have all your links come into your site, and you decide who to link within your site, I do think having more links because you have great content is a great is a better way to rank well”
But some of these webmasters really really got hit, and not because they should of 🙁 Some of them should so I am not going to be Anti Google and start making my petition sign yet, but what I do hope is these webmasters are able to recover. Amazon will always survive, lets let these adorable fun mom and pa dot comers do it too!!
Yes I am a SEOer, I have been doing Internet Marketing since mid to late 90’s (online marketing, optimizing website, getting traffic or all the other fun things we used todo back then) …. Then the term SEO came around about 10 years ago* – Back around 8 years ago people would ask, so Cat what do you do again?? I would say, I do SEO… People would say WHAT? I say SEO… they say What… thats where SEOwhat.com came from… I love what I do, I have a serious passion for Online Marketing and Social Media – I love to work with a varibty of clients that have differnet topics, interests and it makes what I do enjoyable. I love working with eachone of my clients – they turn into family. We work with clients on making a straticics Online Marketing Plan that will help Brand them, get them noticed but not banned. I will be honest and say.. yes there are times we do things, and once Google say DO NOT do that, we don’t or if we see that the strategy is becoming “over saturated” or I call it being “taken over by the other side”, we stop, gather our heads and say.. ok how can we brand our clients better in the WORLD WIDE WEB, so they get noticed! My thoughts on this is if your branding is doing what you need on the web, google should give you happy points and say nice job, your out there, your marketing yourself and gosh darn it your doing a good job…
So I went to a Google Workshop last week the day after Mr Penguin came out, and recorded the whole thing… things I heard this google employee say where, “you don’t need an SEO company”
My Fav was this:
Google trying to change the perception that you don’t have to hire an SEO company. They set up a Google Places and “wipe their hands” while they collect thousands of dollars per month.
Well I wish SEOwhat charged thousands for that but we dont, what we do, is take care of it for a webmaster that 1. doesnt have time or just doesn’t even want to know how… they is why there are experts, and professionals todo what they do best and let others run there business.
They kept talking about “all you need the google universe” “have patience, being ranked in google takes time”
“Set Realistic Expectations
-biggest factor: Time. 6-9 Months just to get on Google Search results. ” (and that’s not page 1 folks!
I really like that he said that, then I can take that snip it, and allow my prospects to know I cant do this overnight and I wont 🙂
Another source I read is saying google is stating if you are relying on us to make money…. your a failure…
THIS urks me! why…. in the 80’s Business relied on billboards, Radio Stations, Newspapers, Magazines to get them “noticed” well GOOGLE… You kinda are that now for dot coms, you own YouTube, You Own Google +, your Google Places, AdSence, Google Catalogs, and so much more…. Google you are the yellow page of the 80’s… so why cant a person say well if google owns all this and this is where 98% of searches come from then thats where I need to be… But I guess, since that is where my smart phone search, my brower chrome searches google… I would want my buiness to be on google… but dont rely on Google is kinda an oxymoron (i love that word)
If that is where the general population is “going” to find information… then yes Buiness will reply on it! where else can they. Google shows us the results saying that “Googgles search and advertising tools generated 64 billion of economic activity in 2010”
So Google where do you want my clients to rely on, what do I tell these people when they say I am already laying off people when you built it…
Ok now I am ranting and not making sense, I must stop now, but I am sorry for all the webmasters that are looking at how they will be making a living today, since unemployment is at its highest…..
My advice to anyone that got the “love letter” (unnatural links) if find them, remove them and write your I have done xyz to google allowing them to so graciously put your rankings back… In the mean time, if you want to make sales on google (but remember not to rely on google) then You have Google Adwords, paying per click will get you ranked in yellow right away!
I will have more advice coming soon
“Matt Cutts explains how to Page rank sculpting” Recorded on April 23, 2009.
