Digital Marketing is a term that has evolved from many terms such as: Internet Marketing, SEO, Website Promotion, SOciual Media Marketing, PPC, and many many more….  in its purest form its as simply as promoting and branding to the virtual audience.  Such as promotion of products or services through the use of internet digital medium. Digital marketing in a broader stroke consists of everything from brand creation, strategy and development to search engine optimization, search engine marketing, social media marketing, Pay-Per-Click advertising, and promotional methods utilizing email, mobile devices, among other wireless types of media. Really anything and everything that can be delivered through an electronic medium contributes to the whole of what defines Internet Marketing today.

Digital Marketing Stratagies

Social Media Marketing

Social Media Marketing

“Social Media Is ALL about Engagement” 

Your customers are active on social media sites, is your business impacting your presence? Social Media is now a necessary piece of your digital marketing strategy mix and helps convert traffic to customers.

Content Marketing

Content marketing is any marketing that involves the creation and sharing of media and publishing content in order to acquire and retain customers.

“Content is still KING”

Content Marketing Strategies – is any marketing that involves the creation and sharing of media and publishing content in order to acquire and retain customers.

* Reference content marketing – en.wikipedia.org/wiki/Content_marketing

SEO

seo

“SEO – Search Engine Optimization inst dead….”

SEO is an art, Internet marketing is a passion and drive of mine! I strive to not only make my clients successful, but allow them to see the success the internet can give them. ~ Catherine Seven, Founder of SEOwhat.com

Email Marketing

Important piece to any digital marketing strategy is email marketing

“You’ve Got Mail”

Email Marketing is a key piece in your puzzle known as Digital Marketing Strategy

Mobile Marketing

mobile-marketing

“Pocket Marketing”

Not like marketing to the desktop you are now marketing on the go! Mobile marketing can provide customers with time and location sensitive, personalized information that promotes goods, services and ideas.

Website Optimization

website optimization

“Website Optimization is a vital part of web development”

A/B Testings, Usability Testing, Click Analysis & Heat Mapping:  Its not about trail and error or as we used to know it, build a site and they will come… its about learning your user, and using the tools to optimize your site for better conversion, clicks, and rankings!